When a friend and business partner started his own full time creative services agency, he asked us what he needs to be thinking about in order to run a successful business. Here are 23 things we came up with.
We’re Ralph and Carol Lynn Rivera – husband and wife, business partners in multiple ventures… and podcasters!
We love running our businesses, so when people say things like, “When are you going to take a break?” We don’t quite understand the question. Our business is part of our lives – just as everything else we do, from hanging with a mojito in our favorite Cuban restaurant, to smoking a cigar, attending a family picnic or enjoying a Tuesday afternoon at a movie matinee.
And that’s why we don’t think there’s such a thing as “work-life balance.”
For us, they aren’t separate things that have to be coordinated. They’re part of who we are. And we bet that’s how most entrepreneurs feel. We’ve just been told so many times to “balance” everything that we started to believe that happiness and success are mere matters of how good we are at juggling.
Our podcast is focused on talking about the WHOLE entrepreneurial life. Not just the part that happens at a desk or with a spreadsheet. We talk about what it’s like to start a business, run a business, succeed and fail in business, all while having a life that includes friends, families, hobbies, fun (and sometimes not fun) and everything that makes us… human.Meet the Units
Most Recent Episodes
We talk about some major mistakes we made on our way to launching Podcaster’s Toolbox, why we got so lost in the weeds and what we changed. Plus we share ideas for getting unstuck when you’re overwhelmed and behind schedule.
We find out what happened to the Web.Search.Social puzzle, talk about dumb marketing tactics and discuss the importance of getting dressed for work even if you’re working from your kitchen table.